Listar Artículos MARK-EXPE-SOS por autor "Calderón Monge, Esther"
Mostrando ítems 1-18 de 18
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Big data analysis of Spanish wine consumers reviews
Calderón Monge, Esther
; Ripollés-Matallana, Vicente; Baruque Zanón, Bruno
; Porras Alfonso, Santiago
(2024, Emerald)Artículo -

Brand and performance signals in the choice of franchise opportunities
Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2014-07, Routledge)Artículo -

Brand and Price: Key Signals when Opening a Franchise Outlet
Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2015-08, Routledge)Artículo -
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Does self-employment reduce unemployment? A contribution from the franchise system
Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2011-09, ESIC University)Artículo -
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Franchise fairs: a relevant signal in franchise choice in social activity
Mastrangelo Silvera, Leonardo Martin; Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2016-09, University of Finance and Management in Warsaw)Artículo -
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How to select franchisees: A model proposal
Calderón Monge, Esther
; Pastor Sanz, Iván; Sendra-García, Javier
(2021-10, Elsevier)Artículo -

Implementation of the SDGs by social economy enterprises in the agrifood sector
Lafont-Torio, Juan; Calderón Monge, Esther
; Ribeiro-Soriano, Domingo
(2023-10, Emerald)Artículo -

Ingresos netos del franquiciado: una señal para elegir franquicia en una crisis
Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2015-11, Fundacao Getulio Varagas)Artículo -

Insights into the localisation of outlets: The franchising chains
Caro-Vela, María D.; Ramírez-Hurtado, José M.; Calderón Monge, Esther
(2024-09, Springer)Artículo -

Labeling and consumer purchases
Calderón Monge, Esther
; Ramírez-Hurtado, José M.; Ramos Cuesta, Inés
(2024-05, Wiley)Artículo -

Measuring the consumer engagement related to social media: the case of franchising
Calderón Monge, Esther
; Ramírez-Hurtado, José M.
(2022-12, Springer)Artículo -

Performance and Risk as Signals for Setting up a Franchised Business
Calderón Monge, Esther
; Huerta Zavala, Pilar Angélica
(2013-05, Bradley University. The Turner School of Entrepreneurship and InnovationMiddle Tennessee State University. Walker Library. Digital Scholarship Initaitives)Artículo -






