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<dc:creator>Díez Hernández, Julieta</dc:creator>
<dc:creator>Antón Maraña, Paula</dc:creator>
<dc:creator>Moreno Molina, Adrián</dc:creator>
<dc:date>2026-03</dc:date>
<dc:description>Purpose&#xd;
This study tests a synthetic, multistakeholder framework for evaluating the sustainability of music festivals, fine-tuning it to rural settings, overcoming the traditionally accepted treatment of economic, sociocultural and environmental impacts separately to provide a synthetic contextualized and commensurable score.&#xd;
Design/methodology/approach&#xd;
Building on the triple bottom line and creating shared value perspectives, the framework integrates heterogeneous indicators into a single index which normalizes data for commensurability, incorporates both captured and uncaptured value, and applies stakeholder-informed weighting aligned with locally prioritized sustainability development goals (SDGs). Operationalized through a Plan-Do-Check-Act cycle, the method was piloted in the AlpakaFest, volunteer-driven cultural festival set as a Regional Social Observation Lab in Hacinas (Spain), combining resident (N = 64) and participant (N = 470) surveys, expenditure data and carbon footprint analysis.&#xd;
Findings&#xd;
The framework successfully integrates economic, sociocultural and environmental data into a single Events Sustainability Index, capturing both tangible and intangible value. Its application to AlpakaFest highlights the strong sociocultural benefits of rural festivals while exposing trade-offs between economic gains and environmental impacts.&#xd;
Practical implications&#xd;
The approach equips organizers, policymakers and local stakeholders with a decision-support tool to benchmark festival impacts, identify sustainability trade-offs and embed continuous improvement into event governance. It also broadens the scope of event management research by demonstrating how small-scale, rural festivals can act as laboratories for sustainable development.&#xd;
Originality/value&#xd;
By synthesizing diverse impacts into a transparent, comparable index, this study advances beyond one-dimensional evaluations and responds to recent calls for frameworks that operationalize co-creation and shared value in rural event settings.</dc:description>
<dc:identifier>https://hdl.handle.net/10259/11684</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>Emerald Publishing</dc:publisher>
<dc:title>Co-creating value: the events sustainability index for a rural case</dc:title>
<dc:type>info:eu-repo/semantics/article</dc:type>
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