2026-05-23T17:30:13Zhttps://riubu.ubu.es/oai/requestoai:riubu.ubu.es:10259/116842026-05-22T00:09:08Zcom_10259_6193com_10259_4147com_10259.4_106com_10259_2604col_10259_6194
Repositorio Institucional de la Universidad de Burgos
author
Díez Hernández, Julieta
author
Antón Maraña, Paula
author
Moreno Molina, Adrián
2026-05-21T11:17:22Z
2026-05-21T11:17:22Z
2026-03
0025-1747
https://hdl.handle.net/10259/11684
10.1108/MD-09-2025-2928
1758-6070
Purpose
This study tests a synthetic, multistakeholder framework for evaluating the sustainability of music festivals, fine-tuning it to rural settings, overcoming the traditionally accepted treatment of economic, sociocultural and environmental impacts separately to provide a synthetic contextualized and commensurable score.
Design/methodology/approach
Building on the triple bottom line and creating shared value perspectives, the framework integrates heterogeneous indicators into a single index which normalizes data for commensurability, incorporates both captured and uncaptured value, and applies stakeholder-informed weighting aligned with locally prioritized sustainability development goals (SDGs). Operationalized through a Plan-Do-Check-Act cycle, the method was piloted in the AlpakaFest, volunteer-driven cultural festival set as a Regional Social Observation Lab in Hacinas (Spain), combining resident (N = 64) and participant (N = 470) surveys, expenditure data and carbon footprint analysis.
Findings
The framework successfully integrates economic, sociocultural and environmental data into a single Events Sustainability Index, capturing both tangible and intangible value. Its application to AlpakaFest highlights the strong sociocultural benefits of rural festivals while exposing trade-offs between economic gains and environmental impacts.
Practical implications
The approach equips organizers, policymakers and local stakeholders with a decision-support tool to benchmark festival impacts, identify sustainability trade-offs and embed continuous improvement into event governance. It also broadens the scope of event management research by demonstrating how small-scale, rural festivals can act as laboratories for sustainable development.
Originality/value
By synthesizing diverse impacts into a transparent, comparable index, this study advances beyond one-dimensional evaluations and responds to recent calls for frameworks that operationalize co-creation and shared value in rural event settings.
eng
Atribución-NoComercial 4.0 Internacional
Event management
Value co-creation
Triple bottom line assessment
Rural music festival
Plan-Do-Check-Act framework
Creating shared value theory
Co-creating value: the events sustainability index for a rural case
info:eu-repo/semantics/article
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URL
https://riubu.ubu.es/bitstream/10259/11684/1/Diez-MD_2026.PDF
File
MD5
72c56dcd81a97ecd1970ddfc3721f84b
775000
application/pdf
Diez-MD_2026.PDF