2026-04-17T14:00:51Zhttps://riubu.ubu.es/oai/requestoai:riubu.ubu.es:10259/96272024-10-23T00:05:16Zcom_10259_9622com_10259_5086com_10259_2604col_10259_9623
Calderón Monge, Esther
90
600
0000-0002-0661-4244
Huerta Zavala, Pilar Angélica
287
600
0000-0001-8032-8628
2024-10-22T07:55:56Z
2024-10-22T07:55:56Z
2013-05
1081-8510
http://hdl.handle.net/10259/9627
2380-1751
Potential franchisees who wish to start up a business need to seek information signals. The aim of this paper is to analyze the relationship between performance and risk as signals of the quality of the franchise chains and the decision to choose one of them taken by the potential franchisee who wishes to set up a business for the first time via franchising. The results show that performance and risk operated as recognized signals for choosing a franchise chain among those which were operating in Spain during 2002-2008.
application/pdf
eng
Bradley University. The Turner School of Entrepreneurship and Innovation
Middle Tennessee State University. Walker Library. Digital Scholarship Initaitives
Journal of Small Business Strategy. 2013, V. 23, n. 2, p. 41-58
https://libjournals.mtsu.edu/index.php/jsbs/article/view/180
Business risk
Entrepreneurs
Franchise
Risk tolerance
Signaling theory
Comercio
Commerce
Performance and Risk as Signals for Setting up a Franchised Business
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/openAccess
THUMBNAIL
Calderon-jsbs_2013.pdf.jpg
Calderon-jsbs_2013.pdf.jpg
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LICENSE
license.txt
license.txt
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https://riubu.ubu.es/bitstream/10259/9627/2/license.txt
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ORIGINAL
Calderon-jsbs_2013.pdf
Calderon-jsbs_2013.pdf
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https://riubu.ubu.es/bitstream/10259/9627/1/Calderon-jsbs_2013.pdf
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10259/9627
oai:riubu.ubu.es:10259/9627
2024-10-23 02:05:16.656
Repositorio Institucional de la Universidad de Burgos
bubrep@ubu.es
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