2026-05-11T22:52:48Zhttps://riubu.ubu.es/oai/requestoai:riubu.ubu.es:10259/96922024-11-14T01:05:16Zcom_10259_4731com_10259_5086com_10259_2604col_10259_4732
San Martín Gutiérrez, Sonia
513
600
0000-0002-5030-9669
Jiménez Torres, Nadia Huitzilin
305
600
0000-0001-5771-2971
Camarero Izquierdo, María Carmen
bb8a6eb1-3387-4862-b9e4-5db562cea9c5
600
San José Cabezudo, Rebeca
6006cfb3-40ef-4e15-ac5c-b3a49c87b723
600
2024-11-13T09:20:40Z
2024-11-13T09:20:40Z
2020-05
0718-1876
http://hdl.handle.net/10259/9692
10.4067/S0718-18762020000200105
0718-1876
The smartphone has made gaming more accessible and desirable for a wider market than ever before. Game apps are one of the most consumed and fastest growing products in the world today. Yet, few studies have thus far explored the implications of games apps consumption from a consumer perspective, addressing the transfer of abilities from one technological field to another. The main purpose of this paper is threefold: to ascertain the role of personality as a determinant of self-efficacy, to establish whether there is a transfer process from self-efficacy in video gaming with apps to online shopping and to analyze the impact of self-efficacy on the online purchase of game-related products. Results show that neuroticism, extraversion, and agreeableness determine the gaming self-efficacy that is transferred to online shopping self-efficacy and finally to the online purchase of game-related products. These insights provide interesting managerial implications that could affect video game marketing.
The authors would like to thank the support provided by the Ministry of Economy and Competitiveness (ECO2017-82107-R) and the European Regional Development Fund (ERDF) and Junta de Castilla y León (Spain) (VA112P17).
application/pdf
eng
Universidad de Talca. Facultad de Ingeniería
Journal of theoretical and applied electronic commerce research. 2020, V. 15, n. 2, p. 59-75
http://dx.doi.org/10.4067/S0718-18762020000200105
Atribución 4.0 Internacional
http://creativecommons.org/licenses/by/4.0/
info:eu-repo/semantics/openAccess
Game apps
Self-efficacy
Personality
Shopping
Big five
Consumidores-Conducta
Comercio electrónico
Consumer behavior
Electronic commerce
The Path between Personality, Self-Efficacy, and Shopping Regarding Games Apps
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Journal of theoretical and applied electronic commerce research
15
2
59
75
THUMBNAIL
Sanmartin-jtaer_2020.pdf.jpg
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LICENSE
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ORIGINAL
Sanmartin-jtaer_2020.pdf
Sanmartin-jtaer_2020.pdf
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10259/9692
oai:riubu.ubu.es:10259/9692
2024-11-14 02:05:16.262
Repositorio Institucional de la Universidad de Burgos
bubrep@ubu.es
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