2026-04-29T04:13:26Zhttps://riubu.ubu.es/oai/request

oai:riubu.ubu.es:10259/96942024-11-14T01:05:18Zcom_10259_4731com_10259_5086com_10259_2604col_10259_4732

What colour are you? Smartphone addiction traffic lights and user profiles San Martín Gutiérrez, Sonia Jiménez Torres, Nadia Huitzilin Smartphone addiction Compulsive app downloading Phubbing Family harmony Boredom proneness Profiles Cluster Consumidores-Conducta Consumer behavior Smartphones Purpose: The key concern nowadays is smartphone addiction and user profiles. Following the risk and protective factors framework, the authors aim to characterize smartphone users according to two levels: (1) individual: referred to the use (i.e. boredom proneness, compulsive app downloading smartphone addiction) and (2) microsystem: referred to family and peers (i.e. family harmony and phubbing). Besides, the authors will derive useful managerial implications and strategies. Design/methodology/approach: First, an extensive literature revision and in-depth interviews with experts were employed to identify the addiction-related variables at the individual and microsystem level. Second, information was collected from a sample of 275 Spanish smartphone users, and a K-means clustering algorithm was employed to classify smartphone users. Findings: The proposed traffic lights schema identifies three users’ profiles (red, yellow and green) regarding their smartphone addiction and considering individual and microsystem critical variables. Originality/value: This study proposes a practical and pioneer traffic lights schema to classify smartphone users and facilitate each cluster's strategies development. The authors are grateful to funding by the European Comission, under an Erasmus + project with reference 2019-1-ES01-KA201-064250. 2024-11-13T11:08:03Z 2024-11-13T11:08:03Z 2023-05 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion 2444-8451 http://hdl.handle.net/10259/9694 10.1108/EJMBE-02-2021-0069 2444-8494 eng European Jorunal of Management and Business Economics. 2023, V. 32, n. 2, p. 149-167 https://doi.org/10.1108/EJMBE-02-2021-0069 Atribución 4.0 Internacional http://creativecommons.org/licenses/by/4.0/ info:eu-repo/semantics/openAccess application/pdf Emerald