2026-09-13T21:45:15Zhttps://riubu.ubu.es/oai/requestoai:riubu.ubu.es:10259/61672024-05-13T09:45:02Zcom_10259_7384com_10259_5086com_10259_2604com_10259.4_2575com_10259.4_2574com_10259.4_106col_10259_7385col_10259.4_2576
Repositorio Institucional de la Universidad de Burgos
author
Pérez Cornejo, Clara
author
Quevedo Puente, Mª Esther
author
Wilson, Alan
2021-11-17T09:04:21Z
2021-11-17T09:04:21Z
2022-01
2694-6416
http://hdl.handle.net/10259/6167
10.1111/beer.12386
Corporate social performance (CSP) has received a particularly high share of attention as one of the main determinants of corporate reputation. However, few studies have tested the extent to which the relationship between CSP and corporate reputation may be affected by industry, country, or other context-related variables. Besides, some conceptual thinking suggests that the impact of CSP on corporate reputation may vary according to the level of consistency of a firm's behaviors. However, this view has not been empirically addressed. For this reason, the main objective of this study is to explore the impact of consistency in CSP management on corporate reputation. Specifically, we analyze both the effect of CSP internal consistency (or consistency between environmental and social performance) and CSP consistency over time on corporate reputation. The results based on data from an international sample of 133 companies for the period 2011 to 2016, support either CSP internal consistency or CSP consistency over time (positive increment of CSP over time) positively affecting corporate reputation. The results also confirm the moderation effect of CSP internal consistency on the relationship between CSP and corporate reputation. These results reveal that consistency in social responsibility management helps a firm to consolidate its corporate reputation.
eng
Atribución-NoComercial 4.0 Internacional
Corporate reputation
Corporate social performance
CSP consistency
Stakeholder approach
In search of the roots of corporate reputation management: Being a consistent corporate social performer
info:eu-repo/semantics/article
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URL
https://riubu.ubu.es/bitstream/10259/6167/5/Perez-beer_2022.pdf
File
MD5
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application/pdf
Perez-beer_2022.pdf