2026-05-06T10:19:27Zhttps://riubu.ubu.es/oai/request

oai:riubu.ubu.es:10259/68302024-05-13T10:19:20Zcom_10259_4596com_10259.4_2574com_10259.4_106com_10259_2604col_10259_6829

Calderón Monge, Esther 90 600 0000-0002-0661-4244 2022-09-05T10:24:58Z 2022-09-05T10:24:58Z 2018 978-3-319-62454-9 http://hdl.handle.net/10259/6830 10.1007/978-3-319-62455-6_13 Franchising is a form of entrepreneurship in which the franchisor identifies and exploits market opportunities and takes risks by starting businesses within the franchise. The franchise is governed by a contractual relationship between the franchisor (entrepreneur) and franchisee. Franchisees are responsible for spreading the franchisor’s business idea throughout the market. This chapter describes the franchisor’s and franchisee’s personality traits, which act as determinants of the success of the business idea. Knowledge of the franchisor’s personality traits helps potential franchisees select franchise brands with which to establish formal contractual relationships. Similarly, knowledge of franchisees’ personality traits helps franchisors select suitable candidates, preventing the agency relationship between franchisor and franchisee from being violated and safeguarding against opportunistic behaviour. The chapter offers a review of research discussing the applications of psychology to franchising as a form of entrepreneurship and thus identifies the main psychological traits required of franchisors and franchisees to ensure franchise success. application/pdf eng Springer Inside the Mind of the Entrepreneur: Cognition, Personality Traits, Intention, and Gender Behavior https://doi.org/10.1007/978-3-319-62455-6_13 Franchise Personality traits Opportunistic behaviour Gestión de empresas Comercio Psicología Industrial management Commerce Psychology Personality Traits of the Partners and Performance in the Franchise Agreement info:eu-repo/semantics/bookPart info:eu-repo/semantics/acceptedVersion info:eu-repo/semantics/openAccess 175 184 THUMBNAIL Calderon-Personality_Traits_of_the_Partners.pdf.jpg Calderon-Personality_Traits_of_the_Partners.pdf.jpg IM Thumbnail image/jpeg 4446 https://riubu.ubu.es/bitstream/10259/6830/3/Calderon-Personality_Traits_of_the_Partners.pdf.jpg 344adb651a041f1254443adbd0a8630d MD5 3 Calderon-Personality_Traits_Partners_Performance.pdf.jpg Calderon-Personality_Traits_Partners_Performance.pdf.jpg IM Thumbnail image/jpeg 4148 https://riubu.ubu.es/bitstream/10259/6830/6/Calderon-Personality_Traits_Partners_Performance.pdf.jpg e187755cb6c49df25ac35e094d64ae99 MD5 6 LICENSE license.txt license.txt text/plain; charset=utf-8 1362 https://riubu.ubu.es/bitstream/10259/6830/2/license.txt 5d013bfa6e473ff0db22cd82a4d71a70 MD5 2 ORIGINAL Calderon-Personality_Traits_Partners_Performance.pdf Calderon-Personality_Traits_Partners_Performance.pdf application/pdf 194838 https://riubu.ubu.es/bitstream/10259/6830/5/Calderon-Personality_Traits_Partners_Performance.pdf 0b9743b530796c573358e60229e373fe MD5 5 10259/6830 oai:riubu.ubu.es:10259/6830 2024-05-13 12:19:20.129 Repositorio Institucional de la Universidad de Burgos bubrep@ubu.es RWwgYXV0b3IgY29tbyDDum5pY28gdGl0dWxhciBkZSBsb3MgZGVyZWNob3MgZGUgcHJvcGllZGFkIGludGVsZWN0dWFsIGRlIGxhIG9icmEsIG8gZGlzcG9uaWVuZG8gZGUgbG9zIGRlYmlkb3MgcGVybWlzb3MgZGUgbG9zIG90cm9zIHRpdHVsYXJlcywgc2kgbG9zIGh1YmllcmEsIHkgZW4gdmlydHVkIGRlIGxvcyBkZXJlY2hvcyBxdWUgbGUgY29uZmllcmUgbGEgbGVnaXNsYWNpw7NuIHZpZ2VudGUgc29icmUgcHJvcGllZGFkIGludGVsZWN0dWFsIHkgZGVyZWNob3MgZGUgYXV0b3IsIApBVVRPUklaQSBhIGxhIFVuaXZlcnNpZGFkIGRlIEJ1cmdvcyBhIGRpZnVuZGlyLCBkZSBtYW5lcmEgZ3JhdHVpdGEsIGVsIGNvbnRlbmlkbyBkZSBsb3MgYXJjaGl2b3MgZGlnaXRhbGVzIHF1ZSBjb3JyZXNwb25kZW4gYWwgZG9jdW1lbnRvIGRlc2NyaXRvIGFudGVyaW9ybWVudGUsIGNvbiBjYXLDoWN0ZXIgbm8gZXhjbHVzaXZvIHkgZGUgbWFuZXJhIHDDumJsaWNhIGVuIGFjY2VzbyBhYmllcnRvIGEgdHJhdsOpcyBkZSBJbnRlcm5ldCwgcGFyYSBsbyBxdWUgbGEgQmlibGlvdGVjYSBwcm9jZWRlcsOhIGEgYXJjaGl2YXJsb3MgZW4gZWwgUmVwb3NpdG9yaW8gSW5zdGl0dWNpb25hbC4gQXNpbWlzbW8gYXV0b3JpemEgYSBsYSBVbml2ZXJzaWRhZCBkZSBCdXJnb3MgYSByZWFsaXphciBsYXMgdHJhbnNmb3JtYWNpb25lcyBuZWNlc2FyaWFzIGRlIGZvcm1hdG8sIG5vIGRlIGNvbnRlbmlkbywgcGFyYSBnYXJhbnRpemFyIGxhIHByZXNlcnZhY2nDs24geSBlbCBhY2Nlc28gZW4gZWwgZnV0dXJvLgoKRWwgYXV0b3IgZGlzcG9uZSwgZW4gdG9kbyBjYXNvLCBkZWwgZGVyZWNobyBhIHJldm9jYXIgZXN0YSBhdXRvcml6YWNpw7NuLgoKTGEgY2VzacOzbiBkZSBkZXJlY2hvcyBkZSBlc3RhIG9icmEgc2UgZW5jdWVudHJhIHN1amV0YSBhIGxhIGxlZ2lzbGFjacOzbiB2aWdlbnRlIHNvYnJlIHByb3BpZWRhZCBpbnRlbGVjdHVhbCB5IGRlcmVjaG9zIGRlIGF1dG9yLiBTdSBkaWZ1c2nDs24gZW4gZWwgUmVwb3NpdG9yaW8gc2Vyw6EgYmFqbyBsYSBtb2RhbGlkYWQgZGUgbGljZW5jaWEgQ3JlYXRpdmUgQ29tbW9ucyBvIGVxdWl2YWxlbnRlOiByZWNvbm9jaW1pZW50byDigJMgdXNvIG5vIGNvbWVyY2lhbCDigJMgc2luIG9icmEgZGVyaXZhZGEsIHBvciBsYSBxdWUgc2UgcGVybWl0ZSBoYWNlciBjb3BpYSwgZGlzdHJpYnVpciB5IGNvbXVuaWNhciBww7pibGljYW1lbnRlIGxhIG9icmEgc2llbXByZSBxdWUgc2UgY2l0ZSBhbCBhdXRvciwgZWwgdXNvIHF1ZSBzZSBoYWdhIGRlIGVsbGEgc2VhIG5vIGNvbWVyY2lhbCB5IG5vIHNlIGNyZWVuIG9icmFzIGRlcml2YWRhcyBhIHBhcnRpciBkZSBsYSBvcmlnaW5hbC4K