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<dc:creator>Julio, Raky</dc:creator>
<dc:creator>Monzón de Cáceres, Andrés</dc:creator>
<dc:date>2021-07</dc:date>
<dc:description>Trabajo presentado en: R-Evolucionando el transporte, XIV Congreso de Ingeniería del Transporte (CIT 2021), realizado en modalidad online los días 6, 7 y 8 de julio de 2021, organizado por la Universidad de Burgos</dc:description>
<dc:description>Bike sharing systems (BSS) have gained great acceptance in many cities arround the world.&#xd;
Since the deployment of the first system, many cities promote the public bike not only as a&#xd;
sustainable mode of transportation, but also as a way to make visible the use of bicycles in&#xd;
urban environments. Four generations of BSS with great advances in between are&#xd;
recognized. BiciMAD in Madrid is one example of the last generation. A system deployed&#xd;
in mid-2014 with 1,560 bicycles and 123 stations.&#xd;
During the early stage, TRANSyT-UPM conducted a series of studies to identify the&#xd;
intention of use, before the system deployment, and the user satisfaction and the relation&#xd;
between the use intention and real adoption, after the deployment. Since the last study in&#xd;
2016, the system experienced some substantial changes and improvements in order to&#xd;
subsist.&#xd;
Now that the system has reached its maturity, we conducted a survey in May of 2019, to&#xd;
study the evolution in the user satisfaction with the main factors that conditioned the success&#xd;
of BiciMAD. We asked subscribers, occasional users and non-users about their satisfaction&#xd;
with the elements of the system obtaining over 6,500 valid responses.&#xd;
First, we compare the results obtained in previous surveys (2015 and 2016) with the latest,&#xd;
in order to identify changes in user profile and the conditioning factors for bike-sharing use.&#xd;
Our results suggest that there are external and internal characteristics of the system that made&#xd;
it successful. For instance, the electric pedaling assistance is an attribute positively valuated&#xd;
that make user consider the streets slope unimportant. Also, the system had achieved some&#xd;
important goals, such as reduce the total trips in private car of the subscribers and not&#xd;
deterring users from walking.</dc:description>
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<dc:language>eng</dc:language>
<dc:publisher>Universidad de Burgos. Servicio de Publicaciones e Imagen Institucional</dc:publisher>
<dc:title>Conditioning factors for bike sharing successful evolution. The case of BiciMAD</dc:title>
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