RT info:eu-repo/semantics/article
T1 The ideal companion: the role of mobile phone attachment in travel purchase intention
A1 Rodríguez Torrico, Paula
A1 Prodanova, Jana
A1 San Martín Gutiérrez, Sonia
A1 Jiménez Torres, Nadia Huitzilin
K1 Attachment
K1 Mobile phone
K1 Personal
K1 Environmental
K1 Purchase
K1 Travel
K1 Comercio
K1 Commerce
K1 Gestión de empresas
K1 Industrial management
AB Mobile phones have become a highly personal tool for individuals and haverevolutionized many aspects of travellers’ lives. Indeed, mobile phones canbe considered an integral part of travellers’ trip routines, thus engenderingstrong feelings of attachment to them. Following the stimulus–organism–response model, this paper analyses how certain stimuli (travellers’addiction to their device, perceived control, perceived entertainment, andsubjective norms) influence travellers’ mobile phone attachment (MPA)and intention to purchase travel using the device. The results of thismodel show the importance of personal and environmental factors inincreasing MPA and reveal how this attachment positively influencesintention toward mobile shopping for travel-related purchases. This workproposes a model in both the mobile and travel contexts with MPA as thecentral variable. As such, this paper contributes to the academic literatureand yields several recommendations for business practice.
PB Taylor & Francis
SN 1368-3500
YR 2019
FD 2019-07
LK http://hdl.handle.net/10259/5290
UL http://hdl.handle.net/10259/5290
LA eng
NO Ministry of Economy and Competitiveness (ECO2017-82107-R).
DS Repositorio Institucional de la Universidad de Burgos
RD 21-nov-2024