RT info:eu-repo/semantics/conferenceObject
T1 The strategic variance analysis of LAN and TAM airlines merger in the early 2010’s
A1 Silva Alves, Luiz Augusto da
A1 Rocha, Carlos Henrique
K1 Industria aérea
K1 Airline industry
K1 Economía del transporte
K1 Economy on transport
K1 Ingeniería civil
K1 Civil engineering
K1 Transporte
K1 Transportation
AB LAN and TAM used to be the flag carriers of Chile and Brazil, respectively until late 2000’sin the airline industry. The merger of both into LATAM Airlines was part of the strategy toconstruct a major regional power of air transportation, an evolution from national companiesto a Latin America brand. This research analyzes the merger of LAN and TAM, which inthe second decade of 21st Century formed one of the largest passenger air transportationgroups. The concept of Strategic Variance Analysis (SVA) is used in some academicenvironments to evaluate a company’s operational revenue in two time periods, in thisspecific case, 2010-2013. The concept is easy to understand and relates the financialstatements with businesses strategies approaches.Previous studies in the American airline industry have been conducted with SVA method.This paper compares the financial situation of former TAM before the merger (2010), andLATAM (2013), after the merger. The financial, operational, and fuel data are gathered fromthe National Civil Aviation Agency of Brazil, reclassified, and applied to calculate SVA.Then, as the final conclusion, SVA demonstrates that this merger was good, however it wasinsufficient to cover the rise in fuel prices during those years.
PB Universidad de Burgos. Servicio de Publicaciones e Imagen Institucional
SN 978-84-18465-12-3
YR 2021
FD 2021-07
LK http://hdl.handle.net/10259/6872
UL http://hdl.handle.net/10259/6872
LA eng
NO Trabajo presentado en: R-Evolucionando el transporte, XIV Congreso de Ingeniería del Transporte (CIT 2021), realizado en modalidad online los días 6, 7 y 8 de julio de 2021, organizado por la Universidad de Burgos
DS Repositorio Institucional de la Universidad de Burgos
RD 19-abr-2024