TY - JOUR AU - Prodanova, Jana AU - San Martín Gutiérrez, Sonia AU - Jiménez Torres, Nadia Huitzilin PY - 2021 SN - 0264-2069 UR - http://hdl.handle.net/10259/9768 AB - This study explores the influence of travellers’ technology readiness on variables derived from the Theory of Planned Behavior [Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211.... LA - eng PB - Routledge KW - Travel services KW - Mobile phones KW - Purchase intention KW - Technology readiness KW - Theory of Planned Behavior KW - Consumidores-Conducta KW - Consumer behavior KW - Viajes KW - Voyages and travels KW - Teléfonos móviles KW - Cell phones TI - Are you technologically prepared for mobile shopping? DO - 10.1080/02642069.2018.1492561 T2 - The Service Industries Journal VL - 41 M2 - 648 ER -