TY - JOUR AU - Rodríguez Torrico, Paula AU - San José Cabezudo, Rebeca AU - San Martín Gutiérrez, Sonia PY - 2017 SN - 0747-5632 UR - http://hdl.handle.net/10259/5305 AB - In the past, consumers used to go to brick-and-mortar stores to gather information and often concluded their shopping there, with the physical store probably being one of their few sources of product information. Nowadays, with the arrival of digital... LA - eng PB - Elsevier KW - Omnichannel KW - Impulsiveness KW - Need for touch KW - Mobile devices KW - Comercio KW - Commerce TI - Tell me what they are like and I will tell you where they buy. An analysis of omnichannel consumer behavior DO - 10.1016/j.chb.2016.11.064 T2 - Computers in Human Behavior VL - 68 M2 - 465 ER -