The purpose is to analyze the evolution of knowledge of the sustainability–franchise relationship through a systematic
literature review (SLR) for the period 2000–2023. This study focuses on an SLR of the sustainability–franchise relationship
of 76 articles selected from the Web of Science and Scopus databases. Sustainability in the field of franchising
is still a nascent research topic, and existing studies have mainly focused on the social and economic dimensions,
with the environmental dimension receiving less attention. The novelty of this work focuses on the analysis of the sustainability–
franchise relationship, because sustainability has become a necessary strategy to ensure the long-term
operation of the company and open investment opportunities, and because the franchise as a distribution channel
participating in the value chain of companies and as a business model is not alien to sustainability.
