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    Por favor, use este identificador para citar o enlazar este ítem: http://hdl.handle.net/10259/7258

    Título
    Hybrid Unsupervised Exploratory Plots: A Case Study of Analysing Foreign Direct Investment
    Autor
    Herrero Cosío, ÁlvaroAutoridad UBU Orcid
    Jiménez, Alfredo
    Bayraktar, Secil
    Publicado en
    Complexity. 2019, V. 2019, p. 1-14
    Editorial
    Hindawi
    Fecha de publicación
    2019-06
    ISSN
    1076-2787
    DOI
    10.1155/2019/6271017
    Zusammenfassung
    The curse of dimensionality has been an open issue for many years and still is, as finding nonobvious and previously unknown patterns in ever-increasing amounts of high-dimensional data is not an easy task. Advancing in descriptive data analysis, the present paper proposes Hybrid Unsupervised Exploratory Plots (HUEPs) as a new visualization technique to combine the outputs of Exploratory Projection Pursuit and Clustering methods in a novel and informative way. As a case study, HUEPs are validated in a real-world context for analysing the internationalization strategy of companies, by taking into account bilateral distance between home and host countries. As a multifaceted concept, distance encompasses multiple dimensions. Together with data from both the countries and the companies, various psychic distances are analysed by means of HUEPs, to gain deep knowledge of the internationalization strategy of large Spanish companies. Informative visualizations are obtained from the analysed dataset, leading to useful business implications and decision making.
    Materia
    Informática
    Computer science
    URI
    http://hdl.handle.net/10259/7258
    Versión del editor
    https://doi.org/10.1155/2019/6271017
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    • Artículos GICAP
    Atribución 4.0 Internacional
    Documento(s) sujeto(s) a una licencia Creative Commons Atribución 4.0 Internacional
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    Herrero-complexity_2019.pdf
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